Valuation of PepsiCo Inc. - The Long Case Looks Strong
Money and Finance

Valuation of PepsiCo Inc. - The Long Case Looks Strong


Last week management of PepsiCo. Inc. (PEP) announced earnings for 4Q and full year 2013.  The results were fairly mixed with revenue increasing around 1% over 2012.  North American soda consumption continues to be a drag on the growth of the company as international beverage and snacks show solid growth.  The Board of Directors also announced a huge 15.4% increase in the quarterly dividend from $0.5675 to $0.655, although the new dividend rate doesn't start until the June payment.  PepsiCo Inc. was trading around $78.00 on Thursday, February 20th giving a forward yield of 3.36% based on the new dividend rate.

DCF Valuation:

Analysts followed by Yahoo!Finance expect PepsiCo to grow earnings 7.86% per year over the next five years and I've assumed they can grow at 6.29% (80% of 7.86%) for the next 3 years and at 4.50% per year thereafter.  Running these numbers through a three stage DCF analysis with a 9% discount rate yields a fair value price of $111.09.  This means the shares are trading at a 29.8% discount to the discounted cash flow analysis.

Graham Number:

The Graham Number valuation method was conceived of by Benjamin Graham, the father of value investing, and calculates the maximum price one should pay for a company given the earnings and book value.  PepsiCo Inc. earned $4.32 per share in fiscal year 2013 and ended with a book value per share of $15.96.  The Graham Number is calculated to be $39.39, suggesting that it is overvalued by 98.0%.

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